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Bulgari Resorts & Hotels Rejects Casino Integration Amid UAE Gambling Discussions
Amid growing conversations around the potential legalization of gambling in the United Arab Emirates, Bulgari Hotels & Resorts has taken a definitive position, clarifying that its Dubai location will remain free of any casino development.
As the editorial team of Dubai Casino Directory discovered through research in the international press, in an exclusive communication, Attilio Marro, Senior Director of Bulgari Hotels & Resorts, emphasized that the brand has no intention of incorporating gaming facilities into its prestigious Dubai resort.
This declaration serves to reinforce Bulgari’s brand philosophy, which centers around maintaining a refined and exclusive atmosphere, untouched by the influence of the casino industry. As the UAE evaluates new directions for tourism and entertainment, Bulgari’s stance illustrates its dedication to preserving the elegance and integrity of its luxury identity.
The Bulgari Resort Dubai, located on the seahorse-shaped Jumeira Bay Island, exemplifies the brand’s pursuit of sophistication. With its award-winning architecture, discreet luxury, and world-class hospitality, the resort offers a tranquil escape that reflects Bulgari’s core values of excellence and refinement.
Marro’s remarks act as a forward-looking measure to distance the brand from potential shifts in the regional hospitality landscape. Rather than diversifying into gaming, Bulgari aims to remain firmly rooted in delivering authentic, high-end experiences to its guests.
While other global luxury brands are evaluating their strategies in light of potential regulatory changes, Bulgari has drawn a clear boundary, choosing to focus on timeless elegance and the pursuit of perfection rather than chasing the casino market.
Wynn Resorts: A Different Approach in the UAE
Contrasting Bulgari’s decision, Wynn Resorts has emerged as the only luxury hotel brand in the UAE currently signaling interest in casino development. Should the UAE officially authorize gambling, Wynn Resorts is prepared to pioneer this space by weaving gaming elements into its upscale offerings.
This strategic contrast highlights the different paths luxury brands may take in adapting to the region’s evolving hospitality sector.
A Closer Look at Bulgari Resort Dubai
Perched on a man-made island linked to central Dubai by a curved bridge, the Bulgari Resort Dubai is among the most distinguished destinations in the region. It features 101 elegantly appointed rooms and suites, complemented by 20 lavish villas that include private pools, gardens, and sea views.
Each space showcases Italian craftsmanship, premium materials, and advanced technology, creating a seamless blend of style, comfort, and privacy.
Through its firm stance, Bulgari underscores its commitment to remaining a sanctuary of pure Italian luxury, offering guests an experience untouched by the flashiness of casino tourism—an ethos it intends to uphold as Dubai continues to position itself as a global luxury destination.
